by Laura Hartwig Gravity Forms has a wonderful feature call "Conditional Logic" which allows you to make large, overwhelming forms seem much smaller and easier to navigate. Watch this quick video to see how easily you can use it on your form. … [Read more...]
Top 5 Reasons to Use the Genesis Framework for WordPress
Posted on April 12, 2012 // 2 Juicy Comments
As a WordPress developer, I work with WordPress themes everyday. Over the years, I have used many different themes, and like anything else, over time, you get to know what you like. For me, the Genesis framework from StudioPress has become an easy choice because I can count on it for support, a wide number of widget areas and plugin options, simple SEO, and I just know it works. Let me explain … [Read more...]
3 Reasons People Will Buy More If You Blog
Posted on January 24, 2012 // 3 Juicy Comments
Here is a fact - my clients that blog are seeing an increase in sales as a direct result of their blog. Well, truth be told, there are a few exceptions and that is only because they have a blog with posts that are 9 months old. I am going to send them this post in hopes it will inspire them to blog. I can list 20 reasons why you should blog for your small business; however, because you are a … [Read more...]
How You Can Increase Your Subscriber List by 1,000%
Posted on November 15, 2011 // 3 Juicy Comments
2011 was a great contact list year for me. I increased my subscribers, open rates improved and subscriber loyalty went up without having to redo my website. Here are some of the things I did to increase my contact list by 1,000%. Client Trending - I keep track of the most common challenges clients present to me. I email, post and speak on those topics. Some people see what is trending on … [Read more...]
Setting Website Conversion Goals with Google Analytics
Posted on April 4, 2011 // No Comments
When I create a website for my clients, my primary goal is converting visitors into customers. A conversion is any transaction or engagement we want the visitor to take such as buying a product or downloading an e-book. Goals in Google Analytics is one of the tools we use to measure conversion rates. I am going to show you how to set up Goals in Google Analytics. In my example, I will be … [Read more...]
Your site isn’t for everyone – it’s for your ideal customer
Posted on November 30, 2010 // 2 Juicy Comments
The first question I ask new clients is, "Who is your target audience or ideal customer?" This is the most important information the customer can give me. Everything I do from this point forward has one goal in mind - appeal to the target audience. The content, the design, the features and marketing will focus on converting that visitor into a customer. When my client answers the … [Read more...]
“Help me, Help you.”
Posted on September 2, 2010 // 1 Juicy Comment
Tom Cruise said it best in the 1996 classic movie Jerry Maguire. Here at MarkNet Group, we truly want to help you succeed. We are more than a company who provides you with a specific good at an agreed upon price. We are here to create you a site that you want need to help your business grow. You can be a large corporation, entrepreneur, non-profit organization or someone looking for a personal … [Read more...]
You’ve Been Snagged!
Posted on August 23, 2010 // No Comments
I'm sure that in every profession, there are tools of the trade that people favor over others. A mechanic will have a favorite wrench. A hair stylist will have a favorite pair if scissor. A chef will have a favorite knife. Here at MarkNet, our tools are programs. And my favorite program is SnagIt, The Windows Screen Capture software Utility tool. I use this program all throughout my day, and I … [Read more...]
Why You Will Love WordPress
Posted on April 1, 2010 // 4 Juicy Comments
Hi. My name is Jacqueline, and I'm addicted to WordPress. It is true. I've only been working with WordPress for about two weeks now, and I am already creating web pages and making changes like a pro. I don't want you all thinking that I am some type of computer wiz, because I'm really not. Granted I am lucky enough to be a member of the elite club called Generation Y, but overall, WordPress is … [Read more...]